Imagine that you are attending a presentation, and you are waiting for another company to present their products and services. However, instead of distributing brochures, a sales representative shows a three-dimensional product model, which can be moved, rotated and enlarged. During the presentation, the salesman can point out all of its features and demonstrate it as though it was a real product. A scenario, such as this is possible thanks to using AR as an attractive form for product presentation.
VR technology (virtual reality) and AR (augmented reality) is increasingly present in business. In the mentioned posts, we gave examples in which we can come into contact with it. However, is this technological innovation on the market? Since when are VR and AR devices known to us? How will industry and business change in the future with virtual or augmented reality?
Imagine a world where you look around and everywhere you look, you see overlays providing information as if you had a heads-up display in a video game. With augmented reality (AR) that world isn’t very far away, and the incredible possibilities are almost limitless. Augmented reality is a result of using technology to superimpose elements – video, images, sound or GPS data etc. to the real world around us. On the contrary, virtual reality is a way to immerse users in an entirely virtual world.
According to a report, 65% of the jobs of the future are not yet created. These figures cause headaches to learners, teachers and employees all over the world. The global economy forces employees to have a whole range of different skills that cannot be acquired and developed in a single job all their lives. Unfortunately, traditional learning methods are relatively ineffective in acquiring these skills. The future is difficult to predict, but it can be assumed that we are moving in the direction of visual teaching, which is the use of AR technology in employee training.
Health and Safety Training – How many of us remember this topic as tedious lectures at universities? The rules that must be followed in the workplace, written down on several A4 sheets, which we must read? Even in high school, we had to get through EHS lessons, remember? We remember.
In Mojo Apps we love participating in every event which is dedicated to new technologies, both as an exhibitor and visitor. So it is obviously that we couldn’t miss AWE EU 2018 (Augmented World Expo) in Munich, Germany on October 18-19, 2018 – the European edition of the most important augmented and virtual reality conference and expo series. The event gathered more than 100 exhibitors of world-changing technologies, 100 speakers and thought leaders, and nearly 2,000 industry attendees. That is an amazing information for an XR enthusiastics. We must say that we saw some of the craziest tech innovations during…
Virtual and Augmented Reality can serve as a tool and a key element of employee education programs introduced by various departments in companies of all industries and sizes. In this article we are going to shed some light on the application of VR and AR in training, and its benefits.
Augmented Reality and Virtual Reality have undergone considerable expansion in recent years, being applied in new ways. In this post we are going to take a closer look at possible applications of both technologies in the tire industry.
We would like to take this opportunity to present some of our dedicated ideas for the photography and video industry. We hope that you will find it educating and inspiring.
There are many creative ways to implement AR as a tool in marketing campaigns. In this article we would like to present some of our ideas for the use of Augmented Reality by brands operating in the beverage industry.
The pharmaceutical industry has already started to use Augmented Reality for educational and marketing purposes. One of the most promising digital technologies of the present has the potential to change the global pharma completely both for pharmaceutical companies and their clients.
Virtual and augmented reality technologies will be the starting point for a new technological revolution. One day, our real world will be fully integrated with digital. Smartphones, watches, tablets, laptops – all this things will be the past. According to the forecasts of technology experts, over the next 5 years, VR devices will become as huge and popular as smartphones today. If at present day in the world sells about 14 million goggles, by 2021 this number will increase to 70 million. The largest companies buy thousands of VR helmets for employee training, and for every player this gadget is…
Digital marketing and advertising, product and services visualisation, and location based services are no longer just trends in business. As other industries move forward, the banking industry moves forward as well. Technology has the power to transform how people interact. As banking is essentially about establishing long-lasting relationships with clients, we are happy to share some of our ideas for the use of AR applications by these institutions.
Technology experts and enthusiasts agree that Virtual Reality is the next big revolution in the world of technology and it is going to be as great, or even greater than the revolution initiated by the Internet. With hardware prices falling down, VR headsets and goggles are becoming more affordable and more widespread. Virtual Reality has a far greater potential than entertainment purposes only, with infinite possible applications in such industries like real estate, digital marketing and many other. Right now, VR is starting to change the medical industry and, without doubt, in the not so distant future, medical simulations will…